Are you planning to give your PC a boost with a new AMD Ryzen™ 3000XT Series processor?
As a close partner of AMD, we at ARCTIC have great news for you: Liquid Freezer II 280 and 360 are compatible with the new AMD Ryzen™ 3000XT Series processors with award-winning “Zen 2” architecture – no customization necessary.
With improved boost frequencies – up to 4.7GHz on select processors, improved 6/8/12-core models, unlocked overclocking and large caches – these processors are purpose-built to tear through your games, art, and work alike.
The AMD X570 and B550 chipsets give enthusiast motherboards all the features other platforms don’t: PCIe® 4.0 support, unlocked tweaking, and processor upgrade support.
The general cooling guidance from AMD for the Ryzen™ 3000XT series is identical to the AMD Ryzen™ 9 3950X. AMD recommends using a high-performance cooler from their recommended list, with 280mm AIOs being amongst the best. Some of ARCTIC’s older cooling models, like the Freezer 34 eSports DUO, are also compatible with the 3000XT processors; however, their performance, in terms of power, would be limited. But stay tuned – we just might have some further models suitable for these processors coming soon!
ARCTIC’s engineers have been hard at work all year, improving our old products and creating new ones. Today’s Sneak Peek product falls into the later category: introducing the Freezer 50 TR, a Dual Tower CPU Cooler for AMD Ryzen™ Threadripper™ with A-RGB.
An extremely powerful cooling solution for the AMD Ryzen™ Threadripper™, the Freezer 50 TR is also ARCTIC’s first-ever CPU cooler equipped with fully addressable RGB lighting, allowing you to customize it to your heart’s content.
We asked our Technical Director Vincent Andre what’s so special about this cooler and how the development
Everyone’s really curious about the technical
details of Freezer 50 TR. What can you share with us?
As for the Freezer 50 TR, it was a project very close to our hearts, since we’ve been an AMD partner from the very first generation of Threadripper. Our internal goal was to create the best air cooler for Threadripper; based on what’s currently on the market, we feel confident that this goal has been achieved, and I am proud of the work the team delivered. The Freezer 50 TR is a dual-tower, dual-fan air cooler with eight 6mm heat pipes to carry heat to the aluminum fins to be dissipated, so nothing ground-breaking in the technology. What’s special about its creation are the many, many hours of development that went into it. We honed every aspect of its construction to squeeze out performance capable of cooling the monster that is Threadripper. The design was also a key element of this product. There were countless hours of back and forth between the engineer and the designer to ensure that we could phase in the performance optimization while maintaining a visually pleasing design. This was a tremendous team effort, and the results are even more appreciable for that reason.
With the Freezer 50 TR, RGB will finally be
part of ARCTIC product family. Can customers expect more RGB products in near
let me here emphasize that the Freezer 50 TR is A-RGB, meaning each LED is
individually addressable. We have made it so that a user can directly plug it
into their motherboard if it is equipped with an A-RGB header. For the others,
a controller will be available as a part of a bundle. And yes, we will have
more products coming up soon– for instance, A-RGB fans.
Visuals play an important role for gamers and
modders, especially when they’re planning their setups. Which other visual
trends (aside from RGB) are you following with these new products?
We do not really follow specific design trends, though we have defined some design elements that we are conveying through the product portfolio. This way, not just gamers, but also all other customers, can have a cohesive design when they choose ARCTIC products for their PC cooling (something I would heavily recommend 😊). The process of incorporating these design elements has been started already in the latest products and will be further enhanced in the future. RGB and A-RGB will be more present in future products, but we will also keep in mind what made ARCTIC’s reputation: the value for money. So, our key focus will still be to bring great products at great price. Now, some of those products will be glowing in multiple colours, too.
these coolers are part of a larger series (ARCTIC Freezers). Which models we
can expect next?
working on upcoming products to complete or renew the ARCTIC CPU Cooler
portfolio. The lower-priced end of the portfolio was updated last year with the
release of the Alpine 12 and AM4 series, and we’re now replacing the Liquid
Freezer. We’re opening a new segment with the beefy Freezer 50 TR, which will
have a younger sibling, the Freezer 50, aimed at Intel 115x/2066 and AMD AM4
sockets. The rest of the Freezer portfolio will slowly be replaced by new and
On the fans front, we’ve also got some incoming products with, for instance, the A-RGB fan I mentioned.
That’s by far the most common discussion opening we get from eSports teams, content creators and Twitch streamers who contact us via social media. When the request comes in like that, the only answer we can give is NO. But it doesn’t have to be that way!
We’ve put together a few things for Instagram content creators and eSports teams to take into consideration when writing companies to propose a brand partnership. We dare say most of these points would apply for any influencers who want to approach companies, but we hope it’s especially helpful for people with smaller accounts or those who are at the very beginning of their careers. We love working with creators of all sizes, and we hope these guidelines help us meet great new people to work with.
For a deeper dive into seeking sponsorship and improving your chances of getting a yes instead of a no, keep reading.
What information should you include?
Your Contact Information
The company representative can’t know how great you and your page are if you don’t leave at least your name, the name of your account and a link to platform(s) where the content can be found.
Your Account Stats
potential partner, companies need to know what you bring to the table. Let them
know how many followers you have, how many monthly impressions your channel
generates, what your engagement rate is and how (good) these stats are
Companies will most likely also be interested in who your followers are, where they come from and why they would be a good fit. So if your audience is really into computer monitors, for example, you could make the case for why we should send you a monitor mount to review. All these facts are relevant when choosing a marketing partner, so make sure you have this information ready to go.
knows your audience the way you do. You know what sort of content they like
(and what sort of content they’re likely to hate). Offer the company your
expertise by letting them know…
What it is you’d like to do
Why you want to do it
What you want in exchange (products? Other compensation?)
What products are suitable for your audience
What the timetable for creating and publishing the content is
Make it easy for the company to say yes to your proposal! Brands will have more confidence in you if they see that you’ve put real thought into it. So instead of saying, “Got any case fans?” consider trying “I have a YouTube channel that’s all about computer cases. I’d like to make a video about your ARCTIC P-fans to share with my 500 subscribers next month. Is it possible to send me some in exchange for a review?”
How do you put it?
First impressions are really important. Depending on what you’d like to do, you could end up representing or speaking on behalf of the brand. Consequently, brands need to trust that you’ll be able to present yourself in a professional manner. So, in your first communication with a brand, you should…
Check your spelling grammar
YES – we know it can be annoying, but checking your spelling and grammar before you hit send really pays off! No one’s giving you a grade on this, but using proper grammar and writing in complete sentences make it easier for brands to understand what you want. Plus, the brand will see that you can represent them well.
Offer something instead of making demands
For example: Instead of just tweeting “Sponsoring?” at a brand, you could write, “I’m interested in including the Freezer 34 in my cooler review series. Can we discuss this via email?” Working with a brand should be mutually beneficial, and asking this way shows that you’re not just trying to score free products from a company.
Not to sound like an elementary school teacher, but kindness goes a long way. You don’t have to suck up or overdo it; basically, just don’t be rude. Trying to rush the process, bombarding someone with multiple requests on multiple channels, making rude remarks—none of if it helps you. If the company representative thinks you are a nice person and easy to work with, he will be more willing to help you out… ‘cause, well, nice people are fun to work with.
You sent in your request—what’s taking so long?
Sometimes companies don’t get back to you right away. It may take a few days, or even a few weeks to answer your question. Why is that? Well, in most of the cases, companies don’t just send out money or products out to influencers without having a bigger plan in place. The brand rep probably has a marketing plan and a budget that she’s responsible for – or maybe a few separate plans for influencer marketing, different geographical areas and eSports. Before partnering with you, they would most likely need to check their budget and see if your offer is a good fit for their target group, marketing goals, and actual product marketing plans. This might take some time.
Or maybe your contact person is on holiday or is sick or… check your calendar! It might be a weekend.
Why did you
get a rejection?
everything right, you might still end up with a rejection. Why is that?
timing was not right; the company isn’t promoting this particular product
anymore, it’s a seasonal product, etc.
brand personalities don’t mesh well (for example: if you’re fun and carefree,
you may not be a good fit for a brand that’s always very serious)
channel reach is too small and it isn’t financially feasible for the company to
send the product (remember, the partnership has to bring value to the brand as
well as to you)
market/niche you are serving is not relevant for the company at the moment
combination of these.
Don’t take it personally. Besides, now you’ve established a connection. Improve your content, keep growing your channel and try again in half a year.
In the end
influencer, reviewer, or sponsoring relationship is a win-win situation where
both the company and the influencer benefit. In some cases, a short product
review can lead to a years-long partnership, so it really is worthwhile to
consider how you engage with a company. We hope this helps you get off to a good
matter if you’ve grown a huge audience or you’re just getting started. For us,
it’s not the size that matters most—we’re proud to work with many small teams
and channels. They’re authentic, they do great work, and we have a lot of fun
together. So please keep your inquiries coming. We’re looking forward to partnering with you!
Yesterday we launched The Z2-3D dual monitor arm, which combines flexibility, ergonomics and functionality with outstanding value for money. It enables use of multiple monitors, while its included cable management contributes to an orderly workspace. Through gas lift technology, the Z2-3D (Gen 3) offers maximum flexibility in screen orientation ensuring comfortable, ergonomic seating.
Here are a few reasons this desk mount is worth setting up, whether you‘re using it for work or for play:
Ergonomic screen positioning
Our monitor arms are height adjustable and allow you to easily
adjust your screen to the ideal, ergonomic screen setting. The
top of screen should sit just below eye level.
The Z2-3D (Gen 3) monitor arm helps keeping the desk tidy and creates more valuable space for the important things.
Full mobility for more comfort
Thanks to the Z2-3D (Gen 3) gas lift technology, the screens can be pulled up or pushed away smoothly and moved freely vertically.
Easily accessible SuperSpeed USB Hub
The SuperSpeed USB Hub provides a convenient place on your desk for connecting USB devices. Up to four devices can be connected simultaneously.
ARCTIC supports more than 30 esport teams and organizations.
The cooperation with our partners is most-valuable for us, thus, we’d like to present our “partner of the month”:
Dominik “NeXxX” Weber
EraseME was founded by Dominik “NeXxX” Weber in 2014 and has been growing ever since. At this point, more than 75 members have the chance to be part of the gaming-history, thanks to EraseMe’s experienced eSport management.
The organization reached a huge milestone in 2016 by becoming a registered association. Despite growing fast and becoming more professional, they never lost their values. A friendly and family-like atmosphere is just as important to them as their performance goals.
We asked the founder and CEO Dominik “NeXxX” Weber: What can we expect to see of EraseME in the future?
“We’ve signed a new CS:GO team, because the last season didn’t go as we hoped. The new team has a lot of potential.
With three players that were previously known as “nooky” in Team Germany, plenty of gaming experience is added to the team. Fai brings a lot of calmness and harmony to the team which rounds it all off.
Additionally, the young talents add a new impulse, thus,creating a unique synergy and team dynamic that will be very hard to stop.”
Where/ What does EraseME play?
99 Damage Division 2
ESL Championship qualifier
“Virtuelle Bundesliga” qualifier
ESL Championship qualifier
League of Legends:
After ESL championships, the EraseME team was promoted to Division 2.
Various ESL Cups and tournaments
We’re happy to support EraseME on their journey, and are excited to see where it will lead them.
With Coffee Lake, Intel has recently released its eighth processor generation. As part of the launch of the new generation of processors, a new chipset the Z370 has also been introduced.
While CPU coolers as offered by ARCTIC are still compatible thanks to the same mechanical socket, switching to the new Coffee Lake Processors requires a new mainboard due to its new chipset.
Motherboards with older chipsets (like Z270 / H310 / H370 / B360) are no longer compatible with Intel Coffee Lake processors despite the mechanically identical socket.
Up to 100 Watts extra load
The German magazine c’t examined four new motherboards with the chipset Z370 in a test in issue 23/2017. They discovered that in their default settings all motherboards overclock and operate the processors outside Intel’s specifications. The following mainboards were tested:
Asrock Z370 Extreme4
MSI Z370-A Pro
Gigabyte Z370 Aorus Ultra Gaming
Intel’s restrictions regarding the turbo boost (concerning, for example, power supply and multipliers) are circumvented by all tested motherboards and result in a significant additional thermal stress.
In the case of Intel’s latest flagship model, the i7 8700K, it can lead to an increased power consumption of up to an additional 100 W. This causes a noticeably elevated temperature of the processor and requires a cooling solution that can cover this power peak.
Even if Intel officially states a TDP of 95 watts for the current top model 8700K, when using one of the mentioned motherboards under full load, a cooling solution for up to 180 W may be necessary. Alternatively, the default overclocking has to be deactivated in the BIOS.
Powerful CPU Cooler necessary
We advise all users of Intel’s Coffee Lake and their K CPUs to pay attention to this extra thermal load via overclocking when choosing their cooler, or alternatively to disable the automated overclocking in the BIOS.
The Ryzen Threadripper is the new CPU from AMD for high-end systems – which possibilities do you have to efficiently cool a CPU with up to 16 cores?
Up to 16 cores and 32 threads, 4,096 pins, 64 PCI-E 3.0 lanes, quad-channel DDR4 RAM and 180 W TDP: The new AMD Ryzen Threadripper are very powerful CPU and with sufficient reserves even for demanding tasks.
The physical dimension of the Threadripper alone show the need for a powerful cooling solution. With the mentioned 4,096 pins the CPUs are significantly larger than other processors for private use.
Due to the size the new SocketTR4 was developed with its own chipset, X399. Cooling solutions, which still fit on equally new AMD AM4 socket, can’t be mounted on sTR4 Mainboards.
With prices starting at 800 EUR, the CPUs are not a bargain, but they are among the most powerful processors a home user can currently buy. Threadripper Processors promise excellent performance in particularly when multiple CPU Cores are needed, e.g. for gaming, video rendering, and other demanding applications.
But how to cool such large and powerful processors effectively?
Adjusted CPU Cooler needed
Because of the larger design, conventional CPU air coolers, which are compatible with AMD’s AM4 Socket and are designed for regular Ryzen processors, won’t fit the sTR4 for Threadripper CPUs.
Threadripper CPU coolers can, however, usually also be mounted and used on Ryzen processors in the AM4 socket.
Due to the high performance and the resulting high heat level of about 180 W TDP, AMD conducted extensive tests to check the compatibility of the cooling solutions available on the market.
The list of AMD certified Tthreadripper CPU coolers can be found here.
It’s getting colder. It already smells like Xmas cookies and the city is decorated with lights and ornaments – it’s holiday season! And that means it’s also time to start thinking about gifts for people you care about. For some of them it can be a pain to find the right present. But if you have some gaming fans and PC enthusiasts on your shopping list, you don’t have to look any further for the best gifts – just use some ideas from our gift guide for gamers.
Merch – Show Your Love for Your Favorite Games
Plushies, action figures, backpacks, shirts and mugs – there is a never ending list of cool merchandise for all kind of PC games. If your budget is a little tight, you can do nothing wrong with a fan article of your loved one’s favorite PC game. Sure, it won’t expand his gaming repertoire or enhance his playing experience, but it will definitely conjure a smile on his face. Also, there are some cool fan articles and merchandise that are also quite handy. A cool and colorful Pacman lamp will brighten up the day every time it’s turned on. And thanks to a cool hoodie or jumper with a game logo or nice geeky quote on it, there is no feeling cold during winter days.
Let Your PC Stay Cool as a Winter Day
PC gaming systems develop quite some heat. If you don’t want to hear your gamer friend complaining about it, a cooling solution can be a nice idea for a Xmas gift. Try to find out which component he wants to save from overheating. Also ask which brand he has for his graphics card and CPU to get a compatible cooler. Also it’s good to know whether he prefers air cooling, water cooling or perhaps a hybrid model. No matter how small or great your budget is, you will find a compatible solution. And one thing is for sure – a new CPU or GPU cooler will be his highlight for Xmas.
Liquid CPU cooler – the perfect gift for gamers
Best View and Best Sound
For the best gaming experience, a good gaming headset and an ideal monitor setup are important. You surely can make a gamer happy with a new and stylish headset. Here, it’s a nice idea to select one with a design that reflects his gaming preference. E. g. for military games, a gaming headset camouflage design is a nice idea. You could also look for a headset in his favorite color.
To get the best overview while playing a video game, two or even three monitors are the best. To set them up, monitor arms are a good option. If the monitor arm also has a USB hub, the gamer can easily plug in his keyboard, mouse or even a desktop fan to stay cool during the excitement of gaming.
Get the perfect overview while gaming with monitor arms
You want to get your gamer friend away from his PC? You try to share his love for video games, but don’t get the hang of it? Present him with a board game version of his favorite PC game on Xmas. From World of Warcraft over Starcraft to the Zelda themed Monopoly – there are lots of different parlor games that are based on video games.
Whether you are at home or on the go, music makes everything way better. Thanks to headphones, you can listen to your favorite bands and songs all the time. It’s nearly like having a personal soundtrack. But as there seem to be thousands of different wearing styles and sound qualities in headphones, how do you choose them?
Earbuds or Headphones?
Earbuds and in-ear headphones are tiny earpieces that go inside your ears. You mostly know these, as cheaper earbuds often come with smartphones and MP3-players. I f you want to keep them in a very small purse or your pocket, earbuds are probably a good choice. But some people find them less comfortable, because they’re uncomfortable with putting things inside their ears.
Headphones rest on your outer ears. Some models cover the entire surface of the ear, but don’t entirely seal them. Headphones can also block out ambient noise, such as that encountered when traveling on airplanes or walking on a busy street.
Wired or Bluetooth?
If you use your headphones with an iPod, smartphone or tablet, you have to decide whether you want a wired or wireless pair. Wireless headphones are pretty self-explanatory: they don’t have wires, letting you roam the world cable-free.
Taking a walk with wireless headphones
The great advantage of wireless Bluetooth headphones like the ARCTIC P614 BT is the greater freedom they offer. You don’t have to unknot the cables of your headphones when taking them out of your bag. Also, you can move freely without worrying about catching on obstacles like door handles or worrying about to little freedom to move because of short cables. And thanks to NFC pairing, it’s a breeze to connect the headphones to your devices in no time.
Sporty or Relaxed?
When do you want to use the headphones? If you like to listen to music while doing sports, in-ear headphones or headphones with a neckband could be the best for you. Thanks to their design, the sports headphones ensure you the perfect fit and don’t slip while running or jumping. Moreover, new models like the wireless P324 BT have exchangeable ear pads than can be easily washed and are just as new after cleaning. That way, no displeasing smell or discoloration can arise.