ARCTIC’s engineers have been hard at work all year, improving our old products and creating new ones. Today’s Sneak Peek product falls into the later category: introducing the Freezer 50 TR, a Dual Tower CPU Cooler for AMD Ryzen™ Threadripper™ with A-RGB.
An extremely powerful cooling solution for the AMD Ryzen™ Threadripper™, the Freezer 50 TR is also ARCTIC’s first-ever CPU cooler equipped with fully addressable RGB lighting, allowing you to customize it to your heart’s content.
We asked our Technical Director Vincent Andre what’s so special about this cooler and how the development
process went.
Everyone’s really curious about the technical
details of Freezer 50 TR. What can you share with us?
As for the Freezer 50 TR, it was a project very close to our hearts, since we’ve been an AMD partner from the very first generation of Threadripper. Our internal goal was to create the best air cooler for Threadripper; based on what’s currently on the market, we feel confident that this goal has been achieved, and I am proud of the work the team delivered. The Freezer 50 TR is a dual-tower, dual-fan air cooler with eight 6mm heat pipes to carry heat to the aluminum fins to be dissipated, so nothing ground-breaking in the technology. What’s special about its creation are the many, many hours of development that went into it. We honed every aspect of its construction to squeeze out performance capable of cooling the monster that is Threadripper. The design was also a key element of this product. There were countless hours of back and forth between the engineer and the designer to ensure that we could phase in the performance optimization while maintaining a visually pleasing design. This was a tremendous team effort, and the results are even more appreciable for that reason.
With the Freezer 50 TR, RGB will finally be
part of ARCTIC product family. Can customers expect more RGB products in near
future?
Yes, but
let me here emphasize that the Freezer 50 TR is A-RGB, meaning each LED is
individually addressable. We have made it so that a user can directly plug it
into their motherboard if it is equipped with an A-RGB header. For the others,
a controller will be available as a part of a bundle. And yes, we will have
more products coming up soon– for instance, A-RGB fans.
Visuals play an important role for gamers and
modders, especially when they’re planning their setups. Which other visual
trends (aside from RGB) are you following with these new products?
We do not really follow specific design trends, though we have defined some design elements that we are conveying through the product portfolio. This way, not just gamers, but also all other customers, can have a cohesive design when they choose ARCTIC products for their PC cooling (something I would heavily recommend 😊). The process of incorporating these design elements has been started already in the latest products and will be further enhanced in the future. RGB and A-RGB will be more present in future products, but we will also keep in mind what made ARCTIC’s reputation: the value for money. So, our key focus will still be to bring great products at great price. Now, some of those products will be glowing in multiple colours, too.
Both of
these coolers are part of a larger series (ARCTIC Freezers). Which models we
can expect next?
We’re
working on upcoming products to complete or renew the ARCTIC CPU Cooler
portfolio. The lower-priced end of the portfolio was updated last year with the
release of the Alpine 12 and AM4 series, and we’re now replacing the Liquid
Freezer. We’re opening a new segment with the beefy Freezer 50 TR, which will
have a younger sibling, the Freezer 50, aimed at Intel 115x/2066 and AMD AM4
sockets. The rest of the Freezer portfolio will slowly be replaced by new and
improved coolers.
On the fans front, we’ve also got some incoming products with, for instance, the A-RGB fan I mentioned.
Plenty of
exciting things coming up!!!
